

2015 MACBOOK PRO RETINA DISPLAY 15 SCREEN SCRATCH MAC
To that end Apple says that the MacBook’s display is 30% more energy efficient than any other Mac notebook at an equivalent brightness. Meanwhile Apple isn’t going into too much detail on the panel other than its size and driving technology (IPS), but they did tell us that the pixels in this panel were designed to have a wider aperture to allow more light out, helping to offset the higher power costs of lighting a Retina display. Functionally speaking I’d argue that users are going to have their heads a bit closer to the 12” MacBook than they would a larger rMBP, so the effective density is likely still in the rMBP’s favor, but in terms of construction they’re all very similar. Given the display’s native resolution of 2304 x 1440 contained in a 12” panel, this puts the pixel density of the display at 226 PPI, which is virtually identical to the 226 PPI rMBP13 and 220 PPI rMBP15, giving it same density as Apple’s other Retina laptops. The MacBook still isn’t something that most people would qualify as an ultra-thin bezel, but coming from the relatively thick MacBook Air it’s quite the change. Some of this is ultimately due to geometry from the different aspect ratio, but also Apple has been able to reduce the size of the bezel surrounding the panel, making the panel a larger percentage of the total lid. This comes despite the fact that the MacBook occupies a smaller overall footprint than the MBA 11”, showcasing how Apple has been able to increase the screen size while bringing down the overall laptop size.

The MacBook’s display ends up being 64.72in^2 in size, roughly 13% larger than the MacBook Air 11”.

With Apple essentially going pro on the MacBook, I’m happy to see a 16:10 display in what’s now Apple’s smallest notebook, increasing the effective size of the display while giving it a more squared design that increases the amount of vertical real-estate versus what a 16:9 display would offer. The display’s native resolution is an uncommon 2304 x 1440, which is essentially a 16:10 version of the more common 16:9 1440p. Starting from the top, the MacBook ships with a 12” IPS Retina display. From a cost perspective this isn’t all that surprising, but from a technical perspective it means Apple has needed to address the technical cost of going Retina. However at the same time the Air was also simultaneously Apple’s entry-level laptop and their ultra-portable laptop, so adding a Retina display to the Air has always faced the needs of balancing cost and technical considerations against consumer demand.Īs it turns out the Air isn’t getting a Retina display (at least not this year), but Apple is going all-in on the more premium MacBook, Retina display, integrated cover glass, and all. After introducing Retina-style displays on the MacBook Pro, iPad, iPhone, and iMac, the Air was the last product without a Retina display. One of the long-standing demands for Apple’s MacBook Air line has been for an IPS, Retina-density display for Apple’s light laptops. The MacBook’s Retina Display: Pro Quality
